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The Metaverse is merging gaming, media, retail, live events, and social media into a new form of interactivity that blends digital and physical. Brands and retailers need to be present wherever the consumer is, engaging with them as they spend more time in new and emerging digital space.

According to estimates from Citi, the total addressable market for the Metaverse could be between $8 trillion and $13 trillion by 2030, with total Metaverse users numbering around five billion. How does your business plan to become part of the transition?

Organized by the Finnish Chamber of Commerce in Hong Kong and co-hosted by SwedCham, this webinar will dig into the consumer applications of the metaverse. 

What? Future of Consumer Metaverse

When? Thursday May 11th, 9:00 - 10:30 AM (HKT)

Sign up via FinnCham's registration page!

Event Program:

  • Welcome and introduction. – Iñaki Amate, Partner EY and Chair, European Chamber of Commerce in Hong Kong


  • Metaverse – for everyone, everywhere and every device. – Matias Koski, CEO, Immersal


  • XR within the sports fan experience: real life cases from Racing and Golf. Kyle Lindsey, Principal Consultant, World Wide Technology


  • The possibilities of Augmented Reality: why you should be excited. – Theo Dales, Creative Director, Graviton Interactive


  • Q&A and Panel discussion moderated by Iñaki Amate


Iñaki Amate (Partner and Asia Pacific Wavespace and Design Leader at EY)

Iñaki Amate

Partner and Asia Pacific Wavespace and Design Leader at EY

Matias Koski (CEO of Immersal)

Matias Koski

CEO of Immersal

Theo Dales (Creative Director of Graviton Interactive)

Theo Dales

Creative Director of Graviton Interactive

Kyle Lindsey (Principal Consultant at World Wide Technology)

Kyle Lindsey

Principal Consultant at World Wide Technology

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For additional event or venue information, please send an email to sic@swedcham.com.hk

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