Join our 3-hour course in Sponsorship – the marketing tool with lots of potentials (but that many times goes wrong or does not reach its full potential). This half-day course will focus both on the rightsholder perspective (the ones searching for sponsorship funds), but also on the sponsors' perspective and how you get a return on objectives/investments. How do you make sure it's a collaboration where everyone is a winner + that the audience will be satisfied as well?
During the course you will learn more about:
Member price: HKD 750 Non-member price: HKD 1.500
WHEN & WHERE
This course will be offered on two different occasions:
The course will be held in Hong Kong (venue to be confirmed) but anyone who wishes to attend online can do this.
This course is held by Christian Bergenstråhle, the GM of SwedCham Hong Kong, but this course is connected to his previous jobs and experience. Christian has been working with sponsorship on both the rightsholders' side but also on the sponsor side for more than 15 years. Listen to his experience from these years, get hands-on tips and ideas on how to improve your sponsorship work, and how you make sure it gives the effect that you want.
"Sponsorship is the best marketing channel if it is done in the right way – but it's also many times a waste of money if you do not do the right things!"
Feel free to contact us with any questions firstname.lastname@example.org